The Carbon Trust and Coca-Cola Enterprises today launch a
groundbreaking White Paper exploring the concept of Personal Carbon
It investigates how it could work in practice, what a personal
carbon allowance would include and how big the allowance should be.
It details learnings and feedback from a four-week consumer trial
in Great Britain which set a personal carbon allowance of 20Kg
CO2 per day.
Read the Personal Carbon
Allowances White Paper